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Are you looking for facebook post templates to help you design a professional looking advertorial ? If you are, then this article will give you some tips and advice on how to go about designing a facebook advertorial. It is vital that you use a typography style that compliments your advertorial. Using the wrong typeface can put off potential customers. When deciding upon the headline it is important to remember that it is not simply a block of text. Your headline should be an opportunity to sell yourself or your company. Begin your message with a few powerful words such as "How will I know if you're right for me?" A good headline will also grab attention, so do not worry too much about turning your readers head towards the copy. Once you have captured their attention, your second line should state exactly what your company does and how it can benefit them. A strong headline is always the best way to start any advertorial and can easily become the most important part of yo...

Culture ( / ˈ k ʌ l tʃ ər / ) is an umbrella term which encompasses the social behavior and norms found in human societies, as well as the knowledge, beliefs, arts, laws, customs, capabilities, and habits of the individuals in these groups. Humans acquire culture through the learning processes of enculturation and socialization, which is shown by the diversity of cultures across societies. A cultural norm codifies acceptable conduct in society; it serves as a guideline for behavior, dress, language, and demeanor in a situation, which serves as a template for expectations in a social group. Accepting only a monoculture in a social group can bear risks, just as a single species can wither in the face of environmental change, for lack of functional responses to the change. Thus in military culture, valor is counted a typical behavior for an individual and duty, honor, and loyalty to the social group are counted as virtues or functional responses in the continuum of conflict. In the pra...

Culture is considered a central concept in anthropology, encompassing the range of phenomena that are transmitted through social learning in human societies. Cultural universals are found in all human societies. These include expressive forms like art, music, dance, ritual, religion, and technologies like tool usage, cooking, shelter, and clothing. The concept of material culture covers the physical expressions of culture, such as technology, architecture and art, whereas the immaterial aspects of culture such as principles of social organization (including practices of political organization and social institutions), mythology, philosophy, literature (both written and oral), and science comprise the intangible cultural heritage of a society. In the humanities, one sense of culture as an attribute of the individual has been the degree to which they have cultivated a particular level of sophistication in the arts, sciences, education, or manners. The level of cultural sophistication has...

The modern term "culture" is based on a term used by the ancient Roman orator Cicero in his Tusculanae Disputationes , where he wrote of a cultivation of the soul or "cultura animi," using an agricultural metaphor for the development of a philosophical soul, understood teleologically as the highest possible ideal for human development. Samuel Pufendorf took over this metaphor in a modern context, meaning something similar, but no longer assuming that philosophy was man's natural perfection. His use, and that of many writers after him, " refers to all the ways in which human beings overcome their original barbarism, and through artifice, become fully human." In 1986, philosopher Edward S. Casey wrote, "The very word culture meant 'place tilled' in Middle English, and the same word goes back to Latin colere , 'to inhabit, care for, till, worship' and cultus , 'A cult, especially a religious one.' To be cultural, to have a ...

It has been estimated from archaeological data that the human capacity for cumulative culture emerged somewhere between 500,000–170,000 years ago. Raimon Panikkar identified 29 ways in which cultural change can be brought about, including growth, development, evolution, involution, renovation, reconception, reform, innovation, revivalism, revolution, mutation, progress, diffusion, osmosis, borrowing, eclecticism, syncretism, modernization, indigenization, and transformation. In this context, modernization could be viewed as adoption of Enlightenment era beliefs and practices, such as science, rationalism, industry, commerce, democracy, and the notion of progress. Rein Raud, building on the work of Umberto Eco, Pierre Bourdieu and Jeffrey C. Alexander, has proposed a model of cultural change based on claims and bids, which are judged by their cognitive adequacy and endorsed or not endorsed by the symbolic authority of the cultural community in question. Cultural invention has come to me...

German Romanticism Immanuel Kant (1724–1804) formulated an individualist definition of "enlightenment" similar to the concept of bildung : "Enlightenment is man's emergence from his self-incurred immaturity." He argued that this immaturity comes not from a lack of understanding, but from a lack of courage to think independently. Against this intellectual cowardice, Kant urged: Sapere Aude , "Dare to be wise!" In reaction to Kant, German scholars such as Johann Gottfried Herder (1744–1803) argued that human creativity, which necessarily takes unpredictable and highly diverse forms, is as important as human rationality. Moreover, Herder proposed a collective form of Bildung : "For Herder, Bildung was the totality of experiences that provide a coherent identity, and sense of common destiny, to a people." In 1795, the Prussian linguist and philosopher Wilhelm von Humboldt (1767–1835) called for an anthropology that would synthesize Kant's and...

Although anthropologists worldwide refer to Tylor's definition of culture, in the 20th century "culture" emerged as the central and unifying concept of American anthropology, where it most commonly refers to the universal human capacity to classify and encode human experiences symbolically, and to communicate symbolically encoded experiences socially. citation needed American anthropology is organized into four fields, each of which plays an important role in research on culture: biological anthropology, linguistic anthropology, cultural anthropology, and in the United States, archaeology. The term Kulturbrille , or "culture glasses," coined by German American anthropologist Franz Boas, refers to the "lenses" through which we see our own countries. Martin Lindstrom asserts that Kulturbrille , which allow us to make sense of the culture we inhabit, also "can blind us to things outsiders pick up immediately."

The sociology of culture concerns culture as manifested in society. For sociologist Georg Simmel (1858–1918), culture referred to "the cultivation of individuals through the agency of external forms which have been objectified in the course of history." As such, culture in the sociological field can be defined as the ways of thinking, the ways of acting, and the material objects that together shape a people's way of life. Culture can be any of two types, non-material culture or material culture. Non-material culture refers to the non-physical ideas that individuals have about their culture, including values, belief systems, rules, norms, morals, language, organizations, and institutions, while material culture is the physical evidence of a culture in the objects and architecture they make or have made. The term tends to be relevant only in archeological and anthropological studies, but it specifically means all material evidence which can be attributed to culture, past or...

In the United Kingdom, sociologists and other scholars influenced by Marxism such as Stuart Hall (1932–2014) and Raymond Williams (1921–1988) developed cultural studies. Following nineteenth-century Romantics, they identified "culture" with consumption goods and leisure activities (such as art, music, film, food, sports, and clothing). They saw patterns of consumption and leisure as determined by relations of production, which led them to focus on class relations and the organization of production. In the United States, cultural studies focuses largely on the study of popular culture; that is, on the social meanings of mass-produced consumer and leisure goods. Richard Hoggart coined the term in 1964 when he founded the Birmingham Centre for Contemporary Cultural Studies or CCCS. It has since become strongly associated with Stuart Hall, who succeeded Hoggart as Director. Cultural studies in this sense, then, can be viewed as a limited concentration scoped on the intricacies of...

Starting in the 1990s,: 31 psychological research on culture influence began to grow and challenge the universality assumed in general psychology.: 158–168 Culture psychologists began to try to explore the relationship between emotions and culture, and answer whether the human mind is independent from culture. For example, people from collectivistic cultures, such as the Japanese, suppress their positive emotions more than their American counterparts. Culture may affect the way that people experience and express emotions. On the other hand, some researchers try to look for differences between people's personalities across cultures. As different cultures dictate distinctive norms, culture shock is also studied to understand how people react when they are confronted with other cultures. Cognitive tools may not be accessible or they may function differently cross culture.: 19 For example, people that are raised in a culture with an abacus are trained with distinctive reasoning styl...

There are a number of international agreements and national laws relating to the protection of culture and cultural heritage. UNESCO and its partner organizations such as Blue Shield International coordinate international protection and local implementation. Basically, the Hague Convention for the Protection of Cultural Property in the Event of Armed Conflict and the UNESCO Convention for the Protection of Cultural Diversity deal with the protection of culture. Article 27 of the Universal Declaration of Human Rights deals with cultural heritage in two ways: it gives people the right to participate in cultural life on the one hand and the right to the protection of their contributions to cultural life on the other. The protection of culture and cultural goods is increasingly taking up a large area nationally and internationally. Under international law, the UN and UNESCO try to set up and enforce rules for this. The aim is not to protect a person's property, but rather to preserve t...